Lessons I've learned from canonical URLs

Google's official policy is that buying or selling backlinks for the purposes of improving page rank is a violation of their Webmaster Guidelines. When it comes to search engine optimization, there is one very big contender for whom nearly all websites must be optimized. Does storytelling in business really work …

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Please include local search when planning your online marketing strategy

Some controversies regarding copytesting remain. Remember, great quality and lengthy content will work best, both for users and search engines. Studies have shown that long content consistently ranks higher than thin content. Consistency is crucial; maintain a regular publishing schedule. Similar to the title, the alt attribute is used to …

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